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New-look Software AG Announces Latest Strategic Initiatives at CeBIT

Published: 3/15/2007

  • Software AG to present the next steps of its recently announced expansion program
  • The new corporate identity on display, a new look, a new language, a new image
  • Software AG presents the Active Governance Framework, a new approach to managing a Service-Oriented Architecture (SOA), in its market leading SOA Suite Crossvision
  • Also premiered at CeBIT is the SOA Value Assessment, enabling organisations to identify where SOA can deliver the biggest value to business
  • New CentraSite Community member: Novell Inc.
  • New customers; Scandinavian Airline Systems and the Danish Commerce and Companies Agency presented at Software AG’s press conference

Software AG is back at the world's biggest trade show for information technology and communications, at CeBIT in Hanover, for the first time in three years. The company will be presenting the next steps in implementing its recently announced growth plan to double revenue to over €1 billion within five years. Software AG is introducing its new communications approach in the first public appearance of the most comprehensive brand update in the company's 37-year history.

Also, with the Active Governance Framework, Software AG presents a new approach to controlling a SOA infrastructure and takes a further step towards SOA market leadership. The Active Governance Framework optimizes the control and governance of a Service-Oriented Architecture. SOA marks a major paradigm change in the way IT supports a company’s business strategy. It provides a more flexible, adaptable and cost effective IT infrastructure allowing companies to implement strategy at an accelerated pace.

Also demonstrated at CeBIT is a new service, the SOA Value Assessment, to help companies identify where SOA could deliver the biggest business impact and calculate their individual SOA benefits. This service brings IT and business together and allows them to develop a joint strategy on how they want to leverage SOA as a key differentiator. Solutions developed with new partners Novell Inc. and alphabet will be shown and customer cases from Scandinavian Airline Systems and the Danish Commerce and Companies Agency presented at the Software AG’s press conference.

SOA Governance
SOA governance is the key factor to overall SOA and business success. The key to SOA governance is the Active Governance Framework. This provides the control and governance of the entire SOA Life-cycle. A well-founded and executed SOA Governance avoids the “chaotic growth” of an enterprise’s SOA and allows an organization to supervise and manage the entire SOA lifecycle.