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The Digital Enterprise is a thought provoking book which takes the reader through real life examples of the digital transformation facing every organization today
Darmstadt, Germany, 2/5/2014
Software AG announced the publication of “The Digital Enterprise: The Moves and Motives of the Digital Leaders,” a tour-de-force introduction to CEO Karl-Heinz Streibich's vision of the impact digital transformation is having across all industries, supported by over twenty examples from companies around the globe. All of the case studies from the book demonstrate how yesterday’s IT-driven environment has shifted to a new way of working, living and playing*. The foreword is written by Marc Benioff, chairman and CEO of salesforce.com, and the book is narrated by industry luminary Vinnie Mirchandani.
"Our book is intended to trigger thought and transformation," said Karl-Heinz Streibich. “Digital is a life change event for any company. Digitization is becoming the strategic competitive factor for every industry. The industry examples you will find in the book were my inspiration for starting this project and I hope will be your inspiration in changing your enterprise into a digital enterprise or your Public Institution into a digital Public Institution.”
Everything is Becoming Digital
The book is divided into three parts. In the first, Karl-Heinz Streibich introduces the digital enterprise and the digital society. He highlights the converging technologies such as machine-to-machine (M2M) communication, smart mobile devices, the internet of things and phenomenon of globally connected big data to demonstrate why every business needs to become a digital enterprise in order to differentiate their offering and beat the competition.
The Digital Enterprise Today
Practical examples of the journey to the digital enterprise are detailed in part two. Major corporations from many industries explain how they are using social, mobile, analytical, cloud computing, crowdsourcing, 3D visualization tools and sophisticated digital security technologies to build new business models.
Part three takes as step into the future with a look at how the current landscape will continue to evolve and at the next generation of technology changes, already on the horizon, that could change the world for the better.
“The Digital Enterprise” is available at:
Amazon.com - http://amzn.to/1eLTlxK & Amazon.de - http://amzn.to/LGd76H
All earnings will be donated to the Software AG Foundation in Germany: http://www.sagst.de/en/
More information can also be found at: http://www.softwareag.com/special/digital-enterprise-book/
To join the digital enterprise conversation, go to http://ow.ly/taaKD
*The Digital Enterprise features:
About Software AG
Software AG (Frankfurt TecDAX: SOW) helps organizations achieve their business objectives faster. The company's big data, integration and business process technologies enable customers to drive operational efficiency, modernize their systems and optimize processes for smarter decisions and better service. Building on over 40 years of customer-centric innovation, the company is ranked as a "leader" in fifteen market categories, fueled by core product familiesAdabas and Natural, ARIS, Terracotta, webMethods, Alfabet and Apama. Software AG has more than 5,200 employees in 70 countries and had revenues of €973 million in 2013 (IFRS, unaudited). Learn more at www.softwareag.com
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