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Business Model & Segments

Software AG helps organizations achieve their business objectives faster. The company’s big data, integration and business process technologies enable customers to drive operational efficiency, modernize their systems and optimize processes for smarter decisions and better service. Building on over 40 years of customer-centric innovation, the company is ranked as a “leader” in more than a dozen market categories, fueled by core product families Adabas-Natural, Alfabet, Apama, ARIS, Terracotta, webMethods and Software AG Cloud.  

 

 
Software AG, Headquarters Building, Darmstadt, Germany

Software AG, Headquarters Building, Darmstadt, Germany

 

Software AG has more than 4,000 employees in 70 countries that serve 70 percent of the Global 1,000. The company is headquartered in Germany and listed on the Frankfurt Stock Exchange (TecDAX, ISIN DE 0003304002 / SOW). In 2014, revenues were €858 million.


Software AG at a Glance


 

The Software AG Group consists of three strategic segments: the product related business divisions Digital Business Platform (DBP) and Adabas & Natural (A&N) as well as the service division Consulting.


Business Lines


 

Digital Business Platform (DBP)
The digital revolution is disrupting business operations like never before, requiring a digital transformation. Conventional business applications cannot keep pace with new demands and challenges. This change requires a new generation of business applications based on agility, flexibility and speed - adaptive applications.
Software AG offers the world’s first Digital Business Platform that provides the foundation to build digital applications and for managing digital change in processes and IT. Organizations can combine systems on premises and in the cloud onto this single platform. The unique combination of process, data integration and real-time analytics in one comprehensive middleware platform enables enterprises to drive operational efficiency, modernize systems and optimize processes for smarter decisions and better service. The platform spans software for business & IT transformation, analytics & decisions, processes, integration and in-memory data management.

Adabas & Natural (A&N)
With our Adabas & Natural business line, Software AG has played a vital role in the IT application landscapes of companies and government agencies around the world for over four decades.  Optimized for mission-critical transaction data, our Adabas Database Management System provides high-performance and reliable database processing for enterprise applications.  Adabas achieves sub-second response times even when demand is extraordinary, delivering extremely high transaction levels—more than 1 million commands per second—with a fraction of the staff and resources needed for a comparable relational database management system.   
Software AG’s Natural Application Development language enables rapid development and deployment of enterprise applications that meet the demands of mission-critical businesses – leveraging agile development capabilities based on EclipseTM.  
Adabas and Natural run on mainframe and Linux®, UNIX® and Windows® platforms.  For modernizing mainframe applications, our Adabas & Natural modernization platform can help to easily change green screen applications into web applications, provide access to core applications from mobile devices and allow integration with other packaged or cloud applications, as well as business intelligence or big data environments. These capabilities give the customer the option to seamlessly adapt Software AG’s Digital Business Platform to increase the value and agility of core applications. Proven for decades and optimized for the digital enterprise, customers can rely on Adabas & Natural for all their enterprise-class business needs.  

Consulting
Global Consulting Services (GCS) is an integral component of our solution portfolio that complements every one of our product areas. The consulting experts implement customer-specific solutions based on our own products and deliver additional operating advantages for our customers and their business. The portfolio includes consulting and design for digital business strategies, implementation services, education and training as well as cloud services for our products. As a key business unit at Software AG, the GCS team positions itself above other IT service providers through the most comprehensive product expertise in the market, which can be traced back to close collaboration with development departments and a strong customer-centric approach.

IT transformation to the digital enterprise is one current focus in GCS. The most important drivers for IT transformation projects are existing, very complex IT structures, the need for modernization even with application landscapes developed in-house as well as the resulting high costs for maintaining existing IT systems. Transformation programs shake the foundations of a company’s business processes and IT architectures, because only the transformation of the existing business and IT architecture enables extensive development and deep differentiation from the competition. The far-reaching implications that an IT transformation can have for a company is driving a strong demand for consulting. Accordingly, the goal of Software AG’s consulting is to generate added value for our customers’ business and enable them to set themselves apart from the masses in the digital world.