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Software AG GB 2013. englisch

New future technologies, products and services In addition to the improved, customer-centric consolidation of the Company’s products within the Software AG Suite, it sees the biggest growth opportunities in the dynamically expanding big-data market. Software AG is very well equipped to achieve mid-range double-digit growth rates in the BPE business line with the Terracotta and Apama technologies. Furthermore, Software AG began expanding its cloud business. In order to turn innovations over to the market quickly, Software AG will unveil new product releases twice a year—at CeBIT in spring and at Innovation World in fall. Expected financial performance Anticipated revenue and earnings Remarks on the forecast: It is important to note that the revenue and earnings forecast is calculated without account- ing for currency exchange effects, acquisition or restructur- ing-related expenses or short-term effects that arise during the course of the year, all of which are unforeseeable. in € millions 2013 Outlook 2014 (as of Jan. 28, 2014) Product Revenue BPE 422.9 +12% to 18%* Product Revenue ETS 273.8 -9% to -16%* Operating income (non-IFRS)** 260.7 +4% to +10% * Revenue growth or decline at constant currency. ** Before adjustments for non-operating items (see non-IFRS earnings results). Acquisitions will continue to be a core component of our growth strategy. So in order to strengthen our technology leadership, we will stay prepared to invest selectively in innovation-driven companies. Furthermore, Software AG will concentrate on generating license revenue, because it is an important indicator of success and the key predictor of long- term maintenance revenue in the software sector. In addi- tion to these growing business areas, our efforts will also be focused on increasing efficiency based on investments made in the BPE business line in 2013. The additional sales staff enabled us to better exploit existing market potential and expand our customer base. We also plan to further boost the number of large-scale product deals in the BPE line. Future sales markets Building our sales network remains a key component of our journey to becoming market leader, including OEMs (original equipment manufacturers), ISVs (independent software vendors) and IT system providers. With its acquisition of LongJump, Software AG moved its cloud product offering a step further in 2013. An additional sales channel has been established here that will continue to gain in significance in the growing cloud market. More innovations in this field will follow. Software AG will also continue operating globally in the future. Through the successful launch of the new U.S. sub- sidiary, Software AG Government Solutions, and expansion of sales with a focus on North America, this region will become increasingly important to the BPE business line. After the successful reorganization of the SAP consulting activities in the past year, its focus will be the German-speak- ing region. Software AG | Annual Report 2013 122 Letter from the Management Board Software AG ShareAbout Software AG Highlights 2013

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