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Software AG PowerUp Partner Program

Accelerate time-to-value for Digital Enterprises, together.


Build, sell or implement solutions on the world’s first Digital Business Platform with Software AG. It’s everything you need to manage digital change, develop differentiating digital business applications and provide value to your customers.


Our PowerUp Partner Program offers a variety of engagement models with specific program features and benefits designed to best fit your business.


Reserved markets
We work together to establish clear territories and responsibilities

Predictable rewards
Easily understand your reward potential with our open-book policy and simple margin models

Dedicated support
You aren’t just a name on a list—a dedicated partner account manager will work closely with you

360° enablement
Ramp up quickly with a tailored learning path based on a robust assessment of your individual needs

Managed learning
From managed learning programs to expert shadowing, you’ll receive hands-on enablement when you need it, how you need it and where you need it—from start to finish

Turn your ideas into reality and deliver your solution to market quickly with the support of our Joint Solution Build program, collaborative sales enablement and Digital Marketplace

Go-to-market support
You can count on us to help ensure your success. We provide partner-specific campaigns, invite you to join us in customer facing events and provide you a presence on the Partner Finder and Digital Marketplace

Access robust training, sales and marketing assets, product documentation, demos and downloads through easy-to-use portals. The Partner Business Portal provides you direct access to all the assets you need to succeed