{"id":1744,"date":"2025-09-24T10:13:26","date_gmt":"2025-09-24T14:13:26","guid":{"rendered":"https:\/\/www.softwareag.com\/?page_id=1744"},"modified":"2026-05-07T17:46:22","modified_gmt":"2026-05-07T21:46:22","slug":"typography","status":"publish","type":"page","link":"https:\/\/www.softwareag.com\/de\/brand-center\/typography\/","title":{"rendered":"Typografie"},"content":{"rendered":"
\"\"<\/span>
\n

Typografie<\/h1>\n\n\n
\n
Zur\u00fcck zu Hause<\/a><\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n
<\/div>\n\n\n\n
\n
\n\n\n\n

1. \u00dcbersicht & Downloads<\/h2>\n\n\n\n

Wir haben uns auf eine einheitliche Markenschriftart f\u00fcr Marketing und Produkt geeinigt, damit wir eine klare und konsistente digitale Erfahrung \u00fcber alle wichtigen Kundenkontaktpunkte hinweg beibehalten k\u00f6nnen. Ma\u00dfgeblich daf\u00fcr ist die Schriftart Roboto.<\/p>\n\n\n\n

\n
\n
\"Beispiel-Schriftart-Auswahl<\/figure>\n\n\n\n
Prim\u00e4rschrift<\/h6>\n\n\n\n
Roboto<\/h5>\n\n\n\n

Roboto wird von Designern und Entwicklern verwendet, die alle unsere Markenausdr\u00fccke von Webkomponenten bis hin zu E-Mail-Bannern erstellen.<\/p>\n\n\n\n

\n
Herunterladen<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n
\n
\"Beispiel<\/figure>\n\n\n\n
Sekund\u00e4re Schriftart<\/h6>\n\n\n\n
Segoe UI<\/h5>\n\n\n\n

Segoe UI is used in all Microsoft Office applications: Outlook, PowerPoint, Word, Excel, and more. <\/p>\n\n\n\n

\n
Herunterladen<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
\n
\n\n\n\n

2. Roboto<\/h2>\n\n\n\n

Erfahren Sie mehr \u00fcber die Verwendung von Roboto:

<\/p>\n<\/div>\n\n\n\n

\n
\n
\"Beispiel-Schriftart-Auswahl<\/figure>\n\n\n\n
Roboto<\/h6>\n\n\n\n
Gewicht<\/h5>\n\n\n\n

Roboto Leicht
Roboto Regular
Roboto Mittel
Roboto Fett<\/p>\n<\/div>\n\n\n\n

\n
\"Beispiel-Schriftart-Auswahl<\/figure>\n\n\n\n
Roboto<\/h6>\n\n\n\n
Farbe<\/h5>\n\n\n\n

Core Dark (#333333) is the default text color. We choose type color carefully and always keep legibility and accessibility in consideration.<\/p>\n<\/div>\n<\/div>\n\n\n\n

\n
\n
\"Beispiel-Schriftart-Auswahl<\/figure>\n\n\n\n
Roboto<\/h6>\n\n\n\n
Skala<\/h5>\n\n\n\n

We use the “Major third” scale to provide a wide range of sizes to support all expressions of our brand.<\/p>\n<\/div>\n\n\n\n

<\/div>\n<\/div>\n\n\n\n
\n
\n\n\n\n

3. Typografie Nicht-englische Sprachen<\/h2>\n\n\n\n

Wir verwenden Roboto f\u00fcr alle lateinischen, griechischen und kyrillischen Skripte.<\/p>\n\n\n\n

F\u00fcr alle anderen Sprachen, die nicht von Roboto unterst\u00fctzt werden, verwenden wir die Noto-Schriftfamilie. Noto ist eine Sammlung von hochwertigen Schriften mit mehreren Schriftschnitten und Laufweiten, die die globale Kommunikation in mehr als 1.000 Sprachen und \u00fcber 150 Schriftsystemen unterst\u00fctzt. Bitte beachten Sie die folgende Tabelle:<\/p>\n\n\n\n

Sprache<\/strong><\/td>Schriftart<\/strong><\/td><\/tr>
Japanisch<\/td>Noto Sans Japanisch    <\/td><\/tr>
Koreanisch<\/td>Noto Sans Korean<\/td><\/tr>
Chinesisch<\/td>Noto Sans Chinesisch<\/td><\/tr>
Saudi-Arabien   <\/td>Noto Sans Arabisch<\/td><\/tr>
Israel<\/td>Noto Sans Hebr\u00e4isch<\/td><\/tr><\/tbody><\/table><\/figure>\n<\/div>\n\n\n\n
\n
\n\n\n\n

4. Aktion eingeben<\/h2>\n\n\n\n

Wie wir Roboto effektiv in unserem Markenauftritt einsetzen:<\/p>\n\n\n\n

\"Beispielhafte<\/figure>\n\n\n\n
\"Beispielhafte<\/figure>\n\n\n\n
\"Beispielhafte<\/figure>\n<\/div>\n\n\n\n
\n
\n

Fragen?<\/h2>\n\n\n\n

Z\u00f6gern Sie nicht, sich bei Fragen an uns zu wenden oder uns Ihr Designprojekt zu schicken, damit das Software AG-Markenteam Ihnen Feedback geben kann.<\/p>\n\n\n\n

\n
Kontakt<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"

Our primary font is Roboto, used across all brand expressions for Latin, Greek, and Cyrillic scripts. For unsupported languages, we use the Noto typeface family.<\/p>","protected":false},"author":9,"featured_media":5415,"parent":1510,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"product":[],"class_list":["post-1744","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nTypography Use at Software AG for Consistency | Software AG<\/title>\n<meta name=\"description\" content=\"Explore typography use at Software AG, focusing on Roboto for a consistent digital experience across all platforms.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/live-www-sag.pantheonsite.io\/en\/brand-center\/typography\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Typography\" \/>\n<meta property=\"og:description\" content=\"Explore typography use at Software AG, focusing on Roboto for a consistent digital experience across all platforms.\" \/>\n<meta property=\"og:url\" content=\"http:\/\/live-www-sag.pantheonsite.io\/en\/brand-center\/typography\/\" \/>\n<meta property=\"og:site_name\" content=\"Software AG\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SoftwareAG\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-07T21:46:22+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/live-www-sag.pantheonsite.io\/app\/uploads\/2026\/02\/66501-brand-center-hero-03-copy-scaled.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"702\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@softwareag\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"http:\/\/live-www-sag.pantheonsite.io\/en\/brand-center\/typography\/\",\"url\":\"http:\/\/live-www-sag.pantheonsite.io\/en\/brand-center\/typography\/\",\"name\":\"Typography Use at Software AG for Consistency | Software AG\",\"isPartOf\":{\"@id\":\"https:\/\/www.softwareag.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"http:\/\/live-www-sag.pantheonsite.io\/en\/brand-center\/typography\/#primaryimage\"},\"image\":{\"@id\":\"http:\/\/live-www-sag.pantheonsite.io\/en\/brand-center\/typography\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.softwareag.com\/app\/uploads\/2026\/02\/66501-brand-center-hero-03-copy-scaled.png\",\"datePublished\":\"2025-09-24T14:13:26+00:00\",\"dateModified\":\"2026-05-07T21:46:22+00:00\",\"description\":\"Explore typography use at Software AG, focusing on Roboto for a consistent digital experience across all platforms.\",\"breadcrumb\":{\"@id\":\"http:\/\/live-www-sag.pantheonsite.io\/en\/brand-center\/typography\/#breadcrumb\"},\"inLanguage\":\"de-DE\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http:\/\/live-www-sag.pantheonsite.io\/en\/brand-center\/typography\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"de-DE\",\"@id\":\"http:\/\/live-www-sag.pantheonsite.io\/en\/brand-center\/typography\/#primaryimage\",\"url\":\"https:\/\/www.softwareag.com\/app\/uploads\/2026\/02\/66501-brand-center-hero-03-copy-scaled.png\",\"contentUrl\":\"https:\/\/www.softwareag.com\/app\/uploads\/2026\/02\/66501-brand-center-hero-03-copy-scaled.png\",\"width\":2560,\"height\":702,\"caption\":\"brand center\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"http:\/\/live-www-sag.pantheonsite.io\/en\/brand-center\/typography\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.softwareag.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Brand Center\",\"item\":\"https:\/\/www.softwareag.com\/brand-center\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Typography\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.softwareag.com\/en\/#website\",\"url\":\"https:\/\/www.softwareag.com\/en\/\",\"name\":\"Software AG\",\"description\":\"Software AG's digital transformation solutions & services\",\"publisher\":{\"@id\":\"https:\/\/www.softwareag.com\/en\/#organization\"},\"alternateName\":\"SAG\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.softwareag.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de-DE\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.softwareag.com\/en\/#organization\",\"name\":\"Software AG\",\"alternateName\":\"SAG\",\"url\":\"https:\/\/www.softwareag.com\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de-DE\",\"@id\":\"https:\/\/www.softwareag.com\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.softwareag.com\/app\/uploads\/2025\/09\/software-gmbh-dark-logo-bg_Small.jpeg\",\"contentUrl\":\"https:\/\/www.softwareag.com\/app\/uploads\/2025\/09\/software-gmbh-dark-logo-bg_Small.jpeg\",\"width\":800,\"height\":450,\"caption\":\"Software AG\"},\"image\":{\"@id\":\"https:\/\/www.softwareag.com\/en\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/SoftwareAG\",\"https:\/\/x.com\/softwareag\",\"https:\/\/www.linkedin.com\/company\/software-ag\",\"https:\/\/www.youtube.com\/user\/SOFTWAREAG\"],\"description\":\"Software AG is a global enterprise software company dedicated to facilitating digital transformation for large-scale organizations. They specialize in modernizing legacy infrastructure, optimizing mainframe operations, and enabling seamless data integration across hybrid environments.\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"501\",\"maxValue\":\"1000\"}}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Typografie bei Software AG f\u00fcr ein einheitliches Erscheinungsbild | Software AG","description":"Entdecken Sie den Einsatz von Typografie bei Software AG, wobei der Schwerpunkt auf Roboto liegt, um ein einheitliches digitales Erlebnis auf allen Plattformen zu gew\u00e4hrleisten.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"http:\/\/live-www-sag.pantheonsite.io\/en\/brand-center\/typography\/","og_locale":"de_DE","og_type":"article","og_title":"Typography","og_description":"Explore typography use at Software AG, focusing on Roboto for a consistent digital experience across all platforms.","og_url":"http:\/\/live-www-sag.pantheonsite.io\/en\/brand-center\/typography\/","og_site_name":"Software AG","article_publisher":"https:\/\/www.facebook.com\/SoftwareAG","article_modified_time":"2026-05-07T21:46:22+00:00","og_image":[{"width":2560,"height":702,"url":"http:\/\/live-www-sag.pantheonsite.io\/app\/uploads\/2026\/02\/66501-brand-center-hero-03-copy-scaled.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_site":"@softwareag","twitter_misc":{"Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"http:\/\/live-www-sag.pantheonsite.io\/en\/brand-center\/typography\/","url":"http:\/\/live-www-sag.pantheonsite.io\/en\/brand-center\/typography\/","name":"Typografie bei Software AG f\u00fcr ein einheitliches Erscheinungsbild | Software AG","isPartOf":{"@id":"https:\/\/www.softwareag.com\/en\/#website"},"primaryImageOfPage":{"@id":"http:\/\/live-www-sag.pantheonsite.io\/en\/brand-center\/typography\/#primaryimage"},"image":{"@id":"http:\/\/live-www-sag.pantheonsite.io\/en\/brand-center\/typography\/#primaryimage"},"thumbnailUrl":"https:\/\/www.softwareag.com\/app\/uploads\/2026\/02\/66501-brand-center-hero-03-copy-scaled.png","datePublished":"2025-09-24T14:13:26+00:00","dateModified":"2026-05-07T21:46:22+00:00","description":"Entdecken Sie den Einsatz von Typografie bei Software AG, wobei der Schwerpunkt auf Roboto liegt, um ein einheitliches digitales Erlebnis auf allen Plattformen zu gew\u00e4hrleisten.","breadcrumb":{"@id":"http:\/\/live-www-sag.pantheonsite.io\/en\/brand-center\/typography\/#breadcrumb"},"inLanguage":"de-DE","potentialAction":[{"@type":"ReadAction","target":["http:\/\/live-www-sag.pantheonsite.io\/en\/brand-center\/typography\/"]}]},{"@type":"ImageObject","inLanguage":"de-DE","@id":"http:\/\/live-www-sag.pantheonsite.io\/en\/brand-center\/typography\/#primaryimage","url":"https:\/\/www.softwareag.com\/app\/uploads\/2026\/02\/66501-brand-center-hero-03-copy-scaled.png","contentUrl":"https:\/\/www.softwareag.com\/app\/uploads\/2026\/02\/66501-brand-center-hero-03-copy-scaled.png","width":2560,"height":702,"caption":"brand center"},{"@type":"BreadcrumbList","@id":"http:\/\/live-www-sag.pantheonsite.io\/en\/brand-center\/typography\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.softwareag.com\/"},{"@type":"ListItem","position":2,"name":"Brand Center","item":"https:\/\/www.softwareag.com\/brand-center\/"},{"@type":"ListItem","position":3,"name":"Typography"}]},{"@type":"WebSite","@id":"https:\/\/www.softwareag.com\/en\/#website","url":"https:\/\/www.softwareag.com\/en\/","name":"Software AG","description":"L\u00f6sungen und Dienstleistungen der Software AG f\u00fcr die digitale Transformation","publisher":{"@id":"https:\/\/www.softwareag.com\/en\/#organization"},"alternateName":"SAG","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.softwareag.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"de-DE"},{"@type":"Organization","@id":"https:\/\/www.softwareag.com\/en\/#organization","name":"Software AG","alternateName":"SAG","url":"https:\/\/www.softwareag.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"de-DE","@id":"https:\/\/www.softwareag.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.softwareag.com\/app\/uploads\/2025\/09\/software-gmbh-dark-logo-bg_Small.jpeg","contentUrl":"https:\/\/www.softwareag.com\/app\/uploads\/2025\/09\/software-gmbh-dark-logo-bg_Small.jpeg","width":800,"height":450,"caption":"Software AG"},"image":{"@id":"https:\/\/www.softwareag.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/SoftwareAG","https:\/\/x.com\/softwareag","https:\/\/www.linkedin.com\/company\/software-ag","https:\/\/www.youtube.com\/user\/SOFTWAREAG"],"description":"Software AG ist ein weltweit t\u00e4tiger Anbieter von Unternehmenssoftware, der sich darauf spezialisiert hat, die digitale Transformation gro\u00dfer Organisationen voranzutreiben. Das Unternehmen ist auf die Modernisierung veralteter Infrastrukturen, die Optimierung des Mainframe-Betriebs und die nahtlose Datenintegration in hybriden Umgebungen spezialisiert.","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"501","maxValue":"1000"}}]}},"jetpack_sharing_enabled":true,"jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/www.softwareag.com\/de\/wp-json\/wp\/v2\/pages\/1744","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.softwareag.com\/de\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.softwareag.com\/de\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.softwareag.com\/de\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.softwareag.com\/de\/wp-json\/wp\/v2\/comments?post=1744"}],"version-history":[{"count":13,"href":"https:\/\/www.softwareag.com\/de\/wp-json\/wp\/v2\/pages\/1744\/revisions"}],"predecessor-version":[{"id":8626,"href":"https:\/\/www.softwareag.com\/de\/wp-json\/wp\/v2\/pages\/1744\/revisions\/8626"}],"up":[{"embeddable":true,"href":"https:\/\/www.softwareag.com\/de\/wp-json\/wp\/v2\/pages\/1510"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.softwareag.com\/de\/wp-json\/wp\/v2\/media\/5415"}],"wp:attachment":[{"href":"https:\/\/www.softwareag.com\/de\/wp-json\/wp\/v2\/media?parent=1744"}],"wp:term":[{"taxonomy":"product","embeddable":true,"href":"https:\/\/www.softwareag.com\/de\/wp-json\/wp\/v2\/product?post=1744"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}